Loro Piana Workshop of Wonders at Harrods


Bringing festive enchantment, Loro Piana embraces the holiday season at Harrods with Workshop of Wonders, a magical journey into the Maison’s incredible history, heritage, and savoir-faire, and a celebration of its 100 years of excellence. The impressive takeover includes 36 windows, pop-up stores, workshops, and various animations, offering a captivating, engaging, and entertaining experience.

Blurring the line between fantasy and reality, Workshops of Wonders tells a story of unparalleled mastery that tributes the Maison’s exclusive community of Masters of Fibres. It transports visitors to faraway lands inhabited by the animals that produce the rarest, finest fibres in the world, lovingly and skilfully transformed into exquisite creations to be cherished forever.

Open from the 7th of November 2024 to the 2nd of January 2025. Visit Harrods to experience the Workshop of Wonders.

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The Brompton Road Façade

 

Wrapped in time-honoured custom, a beautifully lit holiday tree immediately conjures images of fairytale magic. Now Workshop of Wonders spreads the festive glow across Harrods’ iconic and majestic façade on Brompton Road, decked out to mesmerizing effect. Here, the traditional holiday symbol is reimagined through the Loro Piana lens to narrate the story of a fibre. As light as a cloud, this precious and rare fibre is transported on a conveyor belt before magically transforming into cloth through an incredible mechanism, ultimately creating a 17-meter tree decorated with swathes of fabric and exclusive ornaments.

Only a Harrods, 87–135 Brompton Road Knightsbridge London SW1X 7XL.

 

Open from the 7th of November 2024 to the 2nd of January 2025.

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The Windows

With its full takeover, Workshop of Wonders brings pure joy and excitement from Brompton Road and around all 36 windows, narrating incredible stories of uniqueness in the locations and communities of Loro Piana’s Masters of Fibres.

From Mongolia to Australia and beyond, with one ultimate destination – Italy. Here, the world’s finest fibres and raw materials are masterfully transformed into exquisite objects of desire and exclusive presents for the holiday season. To give or unwrap.

Permeated by a refined 1920s feel, evocative of the Maison’s origins, the installations come to life with elaborate moving sets that combine the idea of a marionette theatre with its exposed behind-the-scenes mechanisms and the hand-made woodsy charm typical of artisanal workshops.

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Magic Delights: Exclusive Creations

At Harrods, Loro Piana’s magical wonderland brings a festive gust of novelty with limited-edition collections, dedicated items, and holiday exclusives filled with wish-list desirability. An assortment of Ready-to-Wear, bags, accessories, interior pieces, children’s wear, and games perpetuate the Maison’s history, heritage, and savoir-faire. Crafted with the rarest and finest heirloom fabrics and meticulously detailed with passion and expertise, each item elevates the longstanding bond between the two established houses. An exclusive colour palette featuring cheerful red, a wave of iconic green, and the timeless elegance of winter white draws a harmonious fil rouge between the different categories. 

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The Cashmere Atelier for Festive Decorations

This holiday season, you can add a touch of cosy unexpectedness to your holiday décor. Inside Door 9, an exclusive workshop offers an immersive, hands-on experience conceived to engage and inspire. By booking an appointment at the link below, guests can unleash their crafting skills and learn how to create a special holiday ornament with the Maison’s iconic cashmere. This interactive session offers a tactile experience to treasure forever. Book an appointment to secure your spot, open to the public from the 7th of November 2024 to the 2nd of January 2025.
 

Book an appointment

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Monogrammed Exclusivity

Decorated with a quintessential Loro Piana look and feel, the pop-up stores immerse visitors in an atmosphere of festive exclusivity and interaction. Door 6, an ode to crafts and excellence in materials, features a special corner with a seamstress dedicated to the monogrammed personalisation of Loro Piana’s hallmark Grande Unita fringed cashmere scarf. Choose from an array of vibrant colours. Cosy, comfortable, and softly cocooning, it is considered the House’s first icon, unveiled in the 1980s. It is a precious and versatile gift idea wrapped in timeless desirability. Visitors can also browse a selection of neckwear pieces and beanies in baby cashmere, wool, and silk twill in solid hues or decorated with signature symbols. 

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The Art of Good Living

Winter is when the home becomes a cosy haven and a beacon of welcoming magic during the holiday season. From sparkly decorations to delightful aromas, a festive cheer fills the air, creating lasting memories. The Loro Piana Interiors pop-up inside Harrods marks the first fully dedicated space showcasing the full range of the Maison’s “Art of Good Living” offering - home décor, bed and table textiles, games, holiday decorations, and plush toys for children. The array of Harrods-only special products is imbued with Loro Piana’s core values and outstanding legacy, featuring hallmark symbols such as the thistle flower, the coat of arms, the Striped motif, and the cuddly animals.

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It's A Kids’ World

Two separate areas showcase Loro Piana’s refined elegance for the little ones in a soft-toned fantasy world filled with softness and coziness. During the Harrods takeover, monogrammed embroidered patches will be available on the garments, adding an exclusive touch. The expanded offering for newborns leverages the collaboration with Inglesina. Exclusive to Harrods, the Maison’s signature Little Numbers print is reaffirmed in green and white, also adorning an exclusive three-piece gift set in a suit-case-inspired box. In the children’s area, whose offering ranges from toddlers to 12 years old, the spotlight shines on mini-me versions of the iconic Icer parka, Spagna jacket, and striped braided sweaters.